RKJ is a designer clothing label created by Dallas-native fashion designer, Ronald Keith Jones II. Recently his brand has begun to take off with celebrities like CJ LeBlanc (NCIS star) and Swaelee (from the multi-platinum group, Rae Sremmurd) wearing his pieces. In August of 2017, I began working with Ronald to develop a fresh, new logo for his brand. Using other fashion brands like Calvin Klein and Fendi as inspiration, I merged the letters R, K, J, into a simplistic, uniform design. The goal was to create a logo that fit with the sophisticated look of the brand. I'm happy to say that Ronald was pleased with the final product and brought me on board to continue provide art direction for the RKJ website/shop.