In early 2019, an app developer by the name of Orange Tree Apps brought me on board to continue to build the branding of their newest app, L-Card. The app allows users to create electronic business cards and Orange Tree hopes it will be able to eliminate the need for paper cards with a product that not only offers more convenience but more features. Initially, I worked with them to refresh their website to increase its readability and spark more visual interest. We used Apple's branding as inspiration, using Helvetica type and a colorful, minimalist style to show off the app’s features on the site. Additionally, I have designed many of their card templates, creating over 100 unique cards of various categories for users to enjoy.